EUROWINGS
EUROWINGS
EUROWINGS
EUROWINGS
EUROWINGS
EUROWINGS
EUROWINGS
Client | Eurowings | Agency | Lukas Lindemann Rosinski | AD Matthias Rauber | DIRECTOR Class Ortmann | PRODUCTION Tony Petersen Film
Client | Eurowings | Agency | Lukas Lindemann Rosinski | AD Matthias Rauber | DIRECTOR Class Ortmann | PRODUCTION Tony Petersen Film
Client | Eurowings | Agency | Lukas Lindemann Rosinski | AD Matthias Rauber | DIRECTOR Class Ortmann | PRODUCTION Tony Petersen Film
Client | Eurowings | Agency | Lukas Lindemann Rosinski | AD Matthias Rauber | DIRECTOR Class Ortmann | PRODUCTION Tony Petersen Film
MEMBERS
Thomas Schmiegel | Creative Direction
MEMBERS
Thomas Schmiegel | Creative Direction
As a new major airline, Eurowings wanted to clearly differentiate itself from its parent company Lufthansa with its new launch campaign in order to gain recognition in the low-cost segment and thus win new customers.
A large, comprehensive 360° campaign with media weight on online, OOH and TV played with all the familiar airline clichés and made it clear that Eurowings does not perform eye-candy, but focuses on the best offer for its customers.
With such a successful campaign and numerous new customers and bookings, one can only be absolutely satisfied.
As a new major airline, Eurowings wanted to clearly differentiate itself from its parent company Lufthansa with its new launch campaign in order to gain recognition in the low-cost segment and thus win new customers.
A large, comprehensive 360° campaign with media weight on online, OOH and TV played with all the familiar airline clichés and made it clear that Eurowings does not perform eye-candy, but focuses on the best offer for its customers.
With such a successful campaign and numerous new customers and bookings, one can only be absolutely satisfied.
As a new major airline, Eurowings wanted to clearly differentiate itself from its parent company Lufthansa with its new launch campaign in order to gain recognition in the low-cost segment and thus win new customers.
A large, comprehensive 360° campaign with media weight on online, OOH and TV played with all the familiar airline clichés and made it clear that Eurowings does not perform eye-candy, but focuses on the best offer for its customers.
With such a successful campaign and numerous new customers and bookings, one can only be absolutely satisfied.
As a new major airline, Eurowings wanted to clearly differentiate itself from its parent company Lufthansa with its new launch campaign in order to gain recognition in the low-cost segment and thus win new customers.
A large, comprehensive 360° campaign with media weight on online, OOH and TV played with all the familiar airline clichés and made it clear that Eurowings does not perform eye-candy, but focuses on the best offer for its customers.
With such a successful campaign and numerous new customers and bookings, one can only be absolutely satisfied.
As a new major airline, Eurowings wanted to clearly differentiate itself from its parent company Lufthansa with its new launch campaign in order to gain recognition in the low-cost segment and thus win new customers.
A large, comprehensive 360° campaign with media weight on online, OOH and TV played with all the familiar airline clichés and made it clear that Eurowings does not perform eye-candy, but focuses on the best offer for its customers.
With such a successful campaign and numerous new customers and bookings, one can only be absolutely satisfied.
As a new major airline, Eurowings wanted to clearly differentiate itself from its parent company Lufthansa with its new launch campaign in order to gain recognition in the low-cost segment and thus win new customers.
A large, comprehensive 360° campaign with media weight on online, OOH and TV played with all the familiar airline clichés and made it clear that Eurowings does not perform eye-candy, but focuses on the best offer for its customers.
With such a successful campaign and numerous new customers and bookings, one can only be absolutely satisfied.
As a new major airline, Eurowings wanted to clearly differentiate itself from its parent company Lufthansa with its new launch campaign in order to gain recognition in the low-cost segment and thus win new customers.
A large, comprehensive 360° campaign with media weight on online, OOH and TV played with all the familiar airline clichés and made it clear that Eurowings does not perform eye-candy, but focuses on the best offer for its customers.
With such a successful campaign and numerous new customers and bookings, one can only be absolutely satisfied.
BEHIND THE SCENE
BEHIND THE SCENE
BEHIND THE SCENE
BEHIND THE SCENE
BEHIND THE SCENE
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